East Anglia Courses

East Anglia Courses

Training for East Anglia Tourism Businesses

We’ve been pleased to have worked in partnership with Visit East of England – and to have delivered, over many years, our programmes of open training courses specifically for East Anglia tourism, hospitality and leisure businesses. Each course is focused completely on helping owners and managers to improve their sales and profits.

Special Prices!

Visit East of EnglandThe courses are available to Visit East of England members at preferential rates, on a first-come, first-served basis.

These special rates represent a discount of over 30% on our normal course delegate prices.

This rate also applies to members of local destination management organisations throughout Norfolk and Suffolk recognised by Visit East of England – please click on ‘Special Prices’ tab below to check you are eligible for our discounted rates.

Courses in Norfolk and Suffolk

Future Open Courses:

We are currently reviewing our plans to schedule a new series of open courses in Norfolk and Suffolk – and we will be updating you soon. 

In the meantime, we wish all our clients in East Anglia every success with their businesses as the industry re-opens!

In-Company Training

You may know that we also design, tailor and run programmes for our clients in-company, in the areas of:

  • sales and marketing
  • management development and leadership
  • improving productivity and profits
  • customer service management
  • coaching for owners and management teams

Please note that all our open courses are available on an in-company basis. 

For further information, or for a discussion about your specific business requirements, please call us here on 01923 465522 or email us at info@tourismgrowth.co.uk.

Previous Courses (pre-pandemic):

09 May 2019
Managing Your Reputation Online
Holkham Hall, Wells-next-the-Sea

07 March 2019
Getting More Sales from Your Website
Holkham Hall, Wells-next-the-Sea

21 Jun 2018
Boosting Your Sales on Social Media
Venue – Banham Zoo, Banham, Norfolk

Special Prices

For Visit East of England members:

Visit East of EnglandWe’re pleased to confirm that preferential delegate rates of £95 +vat and £145 +vat – dependent on the course selected –  are available to members of Visit East of England.

Our normal prices:
The normal prices for attending our courses are £135 +vat, and £195 +vat.

Other tourism bodies:
You are also eligible for our special delegate prices if you are a member of local destination management organisations recognised by Visit East of England, Visit Norfolk and Visit Suffolk, including:

  • All About Ipswich
  • Around Swaffham
  • Bury St Edmunds and Beyond
  • Greater Yarmouth
  • Heart of Suffolk
  • The Suffolk Coast
  • Visit North Norfolk
  • Visit Norwich
  • Visit the Broads/Broads National Park
  • Visit Waveney Valley
  • Visit West Norfolk
  • Where to go in North Norfolk

NSTA and BH&HPA members:

Our special price of £95 + vat is also available to members of the NSTA (Norfolk + Suffolk Tourist Attractions) and BH&HPA (British Holiday and Home Parks Association). 

Client Reviews

“The Tourism Growth training course I attended was excellent – I learnt so much.

The presentations were fascinating – and I was particularly impressed by the extensive research that had been carried out on each participating business in advance.

The course alerted me to areas on our social media platforms we can improve – and to ways we can encourage new business to Holkham.”

Laurane Herrieven
Marketing Manager
Holkham Estate

Abacus Hotels Logo“The training course that Tourism Growth designed and ran for us was excellent.

The trainer really knew the industry and had a great delivery style. Plenty of very good ideas and action points for us to implement!

The team is more confident and focused now, with a shared understanding of what we need to achieve – and we will sell more effectively and profitably as a result.”

Bernard Ducker
General Manager
Abacus Hotels
Norfolk and Cambridgeshire

Robert Gough, Suffolk Tourism, BHA“Paul has managed the delivery of a number of training and development programmes here at Gough Hotels – for staff, supervisors and the senior management team.

The trainers have always been excellent, very credible indeed – and Paul’s programmes have always given us great results for the business.”

Robert Gough
Owner – Gough Hotels
The Angel Hotel,
Bury St Edmunds
Salthouse Harbour Hotel, Ipswich
and Southwold Pier

“The course was excellent and I got a great deal out of it. So many practical ideas I could use straight away in my business.

It was just what I needed to spur me on. Since the course I’ve increased my followers on Twitter, and this is now paying off in terms of numbers, click throughs and direct messages. I’ve also joined Pinterest!”

Robin Burkitt
Glaven Cottages
Sharrington, Norfolk

“The workshop was just what I needed, a great motivator. It gave me the enthusiasm to start using social media to really benefit my business.

I’m building up my following on Twitter – I now know what tweets are likely to be favoured and retweeted. I’m also posting more of the right content on Facebook – which has led directly to more enquiries and sales.”

Pippa Nurse
Poolside Lodges

“Very enjoyable training courses. We learnt a great deal at the Tourism Growth sessions about the different social media platforms, in particular Google+ and Pinterest.

We picked up lots of ideas for driving forward our social media activities – and for using TripAdvisor as a powerful marketing tool.

The courses were excellent and will definitely have a positive impact on our business.”

Simon Waterhouse and Jess Douglas
Operations and Marketing
Holgates Holiday Parks
The Lake District

“A fantastic training course, with an excellent trainer who really knew the restaurant sector.

He gave us so many ideas and techniques for improving our food and beverage sales – and for making more profit.

There was such great interaction going on within the group – and with many of the best hotels in North Yorkshire there on the day we all learned a lot from each other as well!”

Maria Rodriquez
Restaurant and Bar Manager
York Marriott Hotel

The Bath Brew House Pub“We’ve now attended three Tourism Growth training courses in recent months – on ‘Selling Skills for Restaurants’, ‘Selling More Meetings and Events’ and ‘Boosting Your Sales on Social Media’.

Each course has been excellent – and completely focused on helping us improve sales and profits.

I’d recommend Tourism Growth’s training courses to other tourism and hospitality businesses without hesitation.”

Lucas van Rensburg
General Manager
The Bath Brew House

Visit East of England

Pete Waters, Executive Director, said:

“We’re very happy to be working again with Paul Hickey and his team at Tourism Growth and to be offering these excellent training opportunities to East of England tourism, hospitality and leisure businesses.

Paul has worked with hundreds of tourism businesses across the region and has a great track record in helping them improve performance, sales and profits.

We’re delighted to promote Tourism Growth’s courses to members and we look forward to another successful partnership next year.”

Next Steps...

For more information, please click on the course of your choice, above – this will also take you through to where you can register and book.

Alternatively, please call us at Tourism Growth on 01923 465522 or email us at bookings@tourismgrowth.co.uk.